Kind of some sad news this morning – As you may have seen on Albertsons facebook page Albertsons is reevaluating the way they share coupons with our shoppers.
I was emailed from Albertsons today, and they said this
“We’re really excited that so many shoppers are enthusiastic about our Twice the Value coupons at certain Albertsons IMW locations, and we’ve seen a significant increase in shoppers who are using them.
Unfortunately, we’ve seen many people taking advantage of this special offer, so we’ve decided to stop providing extra inserts at our store locations. As of July 17th, the only way to have access to the promotional inserts that include our Twice the Value coupons will be to purchase a Sunday newspaper. I want to make it clear that we’re still offering and honoring our Twice the Value coupons, but to limit the number of shoppers who are using more than three in any given shopping trip we will not have extra coupons at our store locations.”
I feel really bad for my Yakima readers as that area doesnt get them in the paper, they only get them as customer service. And I have really enjoyed getting my extras at customer service. But I do also understand they lose money by letting people do tons of doubler deals (ahem…).
Thoughts on this? What do you think Albertsons could do to make couponing a better experience?